Saving the World with Viral Eugenics

Randall Gordon, a character from Paul Chadwick's Concrete series, points his finger at the audience a la Uncle Sam with the following speech bubble "I'm completely serious, and I repeat my appeal. You, out there. Somewhere. Sexually transmitted; no undue harm; infertility. Go save the world.

Randall Gordon, a character from Paul Chadwick's Concrete series, points his finger at YOU, a la Uncle Sam, with the following speech bubble: "I'm completely serious, and I repeat my appeal. You, out there. Somewhere. Sexually transmitted; no undue harm; infertility. Go save the world."

And so a tale already fraught with controversy unleashes an ethical bombshell… Continue reading

Beauty through the eye of a camera

Isabelle Caro, a 27-year-old French woman, has battled anorexia for 15 years. (image courtesy Nolita)

Isabelle Caro, a 27-year-old French woman, has battled anorexia for 15 years. (image courtesy Nolita)

In April, Paris drafted a voluntary charter encouraging advertisers to promote a wider range of body types in an effort to curb the spread of eating disorders among teenagers. Soon, Quebec may be following suit. Although some countries have made weight ranges mandatory, such as Spain, this voluntary measure is a first step that does not preclude the possibility of legislation passing in the future. See the full story here.

Here in Canada we’ve already seen some advertisers looking to promote a wider range body types. The Dove Campaign for Real Beauty is a conspicuous one that has received much attention. Largely, I think, this is due to the shock value that half-naked non-models on billboards will inevitably provide in a culture where images of bodies in public are edited beyond recognition. Continue reading